Honda Wokes Up, Goes Broke: EV Virtue Signaling Backfires
LOL! Carmaker's virtue-signaling EV push ends in epic fail, proving you can't force the future.
So, Honda, bless their hearts, just announced their first loss since Eisenhower was in office. Turns out chasing the Greta Thunberg rainbow ain't exactly a path to profits. Who could have seen that coming? (Everyone with a brain, that's who.)
The story is simple: Honda jumped on the EV bandwagon, probably after some diversity consultant whispered sweet nothings about ESG scores in their ear. They threw billions at a technology nobody really wants, then realized they were losing money faster than CNN loses viewers. Now they're stuck with a multibillion-dollar write-down and a face full of egg.
Remember when every corporation suddenly became woke? They slapped rainbow flags on their logos, virtue-signaled about climate change, and promised to save the world. It was all performative nonsense designed to appease the perpetually offended. But guess what? Actual consumers don't give a damn about your woke cred. They care about price, performance, and reliability. And electric cars are still failing on at least two of those counts.
This isn't about hating the environment. It's about hating stupid ideas. The entire EV narrative is built on fantasies: fantasies about cheap batteries, fantasies about renewable energy, fantasies about people suddenly abandoning their pickup trucks for glorified golf carts. The reality is that EVs are expensive, inconvenient, and heavily reliant on a supply chain controlled by China. But hey, at least you get to feel good about yourself while you're stranded on the side of the road with a dead battery.
Honda's loss is a victory for common sense. It's a reminder that reality doesn't care about your feelings. It's a signal that the woke bubble is finally starting to burst. Maybe other corporations will learn from Honda's mistake and start focusing on actually making good products instead of trying to score woke points. Probably not, but a CHUD can dream, right?
The left wants to force this transition, and we are seeing it go exactly as intended. The destruction of a valuable company.
Sources:
* U.S. Energy Information Administration * National Automobile Dealers Association
